Wufoo
Branding & Identity Worksheet
By filling out the form below you are providing me with essential information for the development of your new brand identity.
Thanks in advance for taking the time to fill this out.
Name
*
First
Last
Company Name
*
Email
*
Phone Number
###
-
###
-
####
Website
Description of your services
Who are your main competitors? How do you differ from them?
Age range of your target audience
18-25
26-35
36-45
46+
Other
What does your company name mean? How was it thought up, come about or what was it derived from?
What is your brand tagline or slogan?
Do you have any specific imagery or icons you would like to appear in your logo?
Do you have any color preferences, existing brand colors, or colors that you do not wish to include in your logo?
What adjectives best describe the logo you are looking for?
What overall message do you want your logo to convey to your audience?
How do you prefer your logo to be worded or written?
Preferred typography (heavy, bold, hand written, script, light)?
Where will your logo be used?
Website
Print
Other
What's the most important application for your logo?
Budget
*
Deadline, timing, or exact date of completion?
Will you be requiring any corporate stationery or design services you would like your new logo to appear on?
Do any existing company logos appeal to you? Please provide website links if possible.
Provide any additional details here:
Do Not Fill This Out
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